“We wish him success in the years ahead as the brand moves forward under his leadership and vision.” “We are excited to put the Death Row Records brand back in the hands of a legend like Snoop Dogg,” Kestnbaum said. and Dick Griffey in the immediate aftermath of the breakup of N.W.A. Snoop Dogg found his springboard to success during the 1990s while on Death Row Records. This is an extremely meaningful moment for me.” “It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. “I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value,” the 50-year-old Snoop Dogg said in a statement. Snoop Dogg’s Beloved Dog Frank Is Found After Going Missing In L.A. Snoop Dogg said he’s excited about acquiring the label’s brand. The terms of the deal were not disclosed. The rapper-mogul acquired Death Row Records’ brand from MNRK Music Group, which is controlled by a private equity fund managed by Blackstone, the investment firm announced Wednesday. Snoop Dogg has taken over a popular record label that launched his stellar career. We're honoured to work with Snoop Dogg to help usher in the next chapter of this legendary label.Snoop Dogg - Photo by Cliff Welch/Icon Sportswire via Getty Images Last year, Snoop Dogg acquired the Death Row catalogue, placing the essential catalogue under the care of one of its most important architects. Dre's The Chronic, Snoop Dogg's Doggystyle, and 2Pac's All Eyez On Me. The label produced and distributed some of the greatest albums of the '90s, including Dr. "As the Super Bowl rolled back around and I knew the Skechers commercial was gonna be a big deal, I thought ‘what would be a dope way to reintroduce the biggest most historic catalogue to the people?’ So I figured let me take it where all young creative energy is at.so my team reached out to TikTok and we made history!”įounded in 1991 in Los Angeles, California, Death Row Records quickly became one of hip-hop's most important and influential labels, defining West Coast rap with its uncompromising attitude, raw lyricism, and game-changing G-funk sound. “Since I took death row off streaming almost a year ago, not a day goes by without people asking me to put it back up," says Snoop Dogg. Stay tuned for more surprises as the week moves along. Using Snoop's legendary song "Who Am I? (What's My Name)," and inspired by the classic music video, the new filter uses AR technology to transform creators into the breed that best represents them. To celebrate the new exclusive edition of the catalogue, TikTok and Death Row curated the Death Row's Greatest Hits playlist, featuring tracks from Snoop, Dre, 2Pac, and more, and created the new "What Dogg Are You?" TikTok filter. The new partnership between Death Row and TikTok marks the label's first official online release since its removal from streaming services in early 2022, and the first-ever catalogue reissue to release exclusively through Sound On if you are in the US, UK and Brazil. TikTok creators can choose from a host of classic recordings, including songs from legendary, multi-Platinum-selling albums like Snoop Dogg's Doggystyle and The Doggfather, The Dogg Pound's Dogg Food, and the Above The Rim soundtrack, plus tracks from legendary artists like 2Pac, Nate Dogg, Kurupt, The Lady Of Rage, and more. Starting this past Sunday, and continuing for the rest of the week, TikTok is the exclusive home of the Death Row catalogue, an essential slice of hip-hop history that changed the course of music forever. Go get the songs on TikTok’s curated Death Row playlist available now □□□□ #blackmusic #superbowl ♬ Gin & Juice - Snoop Doggy Dogg Excited to tell y’all Death Row Records music is back for you to enjoy.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |